Arron Stanton Training

Thursday, April 23, 2009

Mobile broadcasting and new media mark NABShow 2009



I spent the last two days in workshops on using social media for marketing and distribution. I don't know if podcasting is going to go mainstream as presenters said it would. Mommycast is an example of one that became so popular they have sponsorship for the rest of the year. Dixie has an annual sponsorship contract with them.

On the other hand, podcast aggregators like iTunes are predicted to start listing videos for pay. Instead of downloading podcasts, viewers can download made-for-web videos, derivatives of larger formats that may even be available for theatrical release. Digital compression has made various formats possible.

The show has been exhilarating. I can hardly wait for the next one!

Posted via email from Duende Arts

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